Brandsplat

hello@brandsplat.com | (800) 299-5498
Ghost Written Content In the Voice of Your Brand

  • Home
  • Estimates
  • Content
  • Clients
  • About
  • Contact
  • Blog
  • BEX Analytics

December 3, 2010 By Brandsplat 1 Comment

Our Five Things You Might Have Missed List

Follow Us

  • RSS Feed
  • Facebook
  • LinkedIn
  • Twitter
  • Google+

Here’s our weekly list of juicy social media marketing tidbits, fascinating advertising oddities and inspired ideas that might have flown past you this week. Read, enjoy and pass it on.

  • Salvation Army Attacks with Surprise Catwalk: Here’s a bit of genius guerilla marketing from Norway. During Oslo’s Fashion Week, Fretex, the country’s secondhand clothing store chain that benefits Salvation Army, set up a surprise catwalk at the exit of a busy subway station. Unsuspecting commuters were turned into models and thrust onto the runway. The models were rewarded with gift cards to Fretex while fashion show attendees were encouraged to donate to the store. This is the kind of campaign we can get behind – stylish, smart and sustainable.
  • The Agony of No Tweet: We had our doubts about the Digital Death Campaign launched by Alicia Keys and other celebs in honor of World AIDS Day. The movement, wherein celebs silenced themselves on social media, failed to bring in big bucks or any interest. While the idea from Keys and Co. was a daring one, perhaps we care less about the tweets by stars than they thought we would. Regardless, any money raised is a good thing and the initiative taught us that Twitter fundraisers have a long way to go until they rake in the cash like the traditional methods do.
  • Fire and Bling-stone: It’s been awhile since we’ve found a truly whacked out local advertisement. Thankfully, the folks at The Consumerist hooked us up with this gem. Please note the utter lack of irony in this commercial for LTD Jewelers as Larry Falter pretty much says the end is near but here’s 50 percent off of all our jewelry.
  • A Florida Pound Bites Back: Here’s a nonprofit social media campaign that does work. Down2Zero, which promotes Jacksonville, Florida’s Animal Care and Protective Services, is a gutsy campaign that is trying to get all of the facility’s 100 adoptable pets into homes. And thanks to an aggressive social media presence and clever marketing, the plan is working.
  • A Viral Video Love Letter: Maybe it’s the holidays or maybe we’re just feeling gushy, but when we read this story we couldn’t help but say “Awwww!” Director Walter May teamed up with indie band The Daylights to send his long distance girlfriend a video love letter she was to find on her own. Thanks to May’s Twitter efforts, she found the video and the band has received massive publicity, too. It’s a romance made in marketing heaven.

Filed Under: Five Things You Might Have Missed Tagged With: 5 things you might have missed

Trackbacks

  1. » 5 Things You Might Have Missed - ibrandcasting.com says:
    December 10, 2010 at 9:05 am

    […] 5 Things We Might Have Missed: We want to create a special edition of this list and we want you to contribute to it! E-mail […]

    Reply

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

BRANDSPLAT creates articles, blogs, social media, and all written content in the voice of your brand. Our clients include entrepreneurs, personalities, mid-size companies, and some of the world's biggest brands.

Get our free Brandsplat Report.






    Search

    Categories

    • Analytics
    • Article Marketing
    • Blog Content Management
    • Blog Marketing
    • Brand Engagement
    • Brandcasting
    • Brandsplat Video Report
    • Business Development
    • Digital Engagement
    • Email Marketing
    • Facebook Management
    • Facebook Marketing
    • Five Things You Might Have Missed
    • General
    • Mobile Marketing
    • News
    • Online Brand Management
    • Online Marketing
    • Online video creation
    • Search Engine Marketing
    • SEO
    • Social Media Management
    • Social Media Marketing
    • Twitter Management
    • Twitter Marketing
    • Video Content
    • Viral Marketing
    • Weekly Five Things You Might Have Missed
    • Weekly Video Report

    Calendar

    • ► 2020
      • September
    • ► 2019
      • April
      • March
      • February
    • ► 2014
      • December
      • November
      • October
      • September
      • August
      • July
      • June
      • May
      • April
      • March
      • February
      • January
    • ► 2013
      • December
      • November
      • October
      • September
      • August
      • July
      • June
      • May
      • April
      • March
      • February
      • January
    • ► 2012
      • December
      • November
      • October
      • September
      • August
      • July
      • June
      • May
      • April
      • March
      • February
      • January
    • ► 2011
      • December
      • November
      • October
      • September
      • August
      • July
      • June
      • May
      • April
      • March
      • February
      • January
    • ▼ 2010
      • December
      • November
      • October
      • September
      • August
      • July
      • June
      • May
      • April
      • March
      • February
      • January
    • ► 2009
      • December
      • November
      • October
      • September
      • August
      • July
      • June
      • May

    Odds & Ends

    Guest Blogging Guidelines
    The Brandsplat Report
    Articles

    The Brandsplat Report

    A free monthly video with news and information about online strategy, marketing, and content.

    Search

    Home
    Content
    Clients
    Sitemap
    About
    Articles
    Brandsplat Report
    BEX Analytics
    (800) 299-5498
    hello@brandsplat.com
    Email
    http://twitter.com/@brandsplat
    http://linkedin.com/company/brandsplat
    http://brandsplat.com/videos/
    Copyright © 2019 Brandsplat | All rights reserved.