Brandsplat

hello@brandsplat.com | (800) 299-5498
Ghost Written Content In the Voice of Your Brand

  • Home
  • Estimates
  • Content
  • Clients
  • About
  • Contact
  • Blog
  • BEX Analytics

May 27, 2010 By Brandsplat Leave a Comment

Kids Blog the Darndest Things!

Follow Us

  • RSS Feed
  • Facebook
  • LinkedIn
  • Twitter
  • Google+

baby_blogger

I am always nervous when we collectively jump in line to crown the “it” blogger of the moment. Nevertheless, these are the times we live in. So when the usually snooty Economist takes note of 14-year-old Tavi Gevinson, it stirred the coals of conversation regarding bloggers and what their impact truly is.

Gevinson, for those of you who haven’t heard, is today’s “it” blogger. What makes Gevinson interesting is that, at 14, she has managed to secure herself as one of the blogosphere’s most-talked-about personalities. The kid writes the highly read and mildly banal StyleRookie blog. She blathers on about her favorite magazines and which designers inspire with a tone the Hannah Montana set never could identify with. Gevinson is a savvy marketer and quite good at PR. She was the talk of last year’s Fashion Week. In Paris, the little moppet apparently ruffled the feathers of fashion warlord Anna Wintour when she got better seats than her at a show. The industry, suffice it to say, has taken notice of Gevinson, though the verdict is uniformly split. On one hand, the Gen Y set applauds the girl’s moxie. After all, she did all of this in her room with her computer. Reportedly, her folks didn’t even know what their little darling was up to until The New York Times called. On the other hand, seasoned fashion writers and designers see her as a gimmick and a joke.

Love her or loathe her, Gevinson is proving that blogging is alive and well. Gevinson, in my opinion, while sometimes a cringe-inducing writer, is a kid armed with today’s proper bogging publicity tools. She’s part of the Perez Era – she knows how to play the game and wind up on the front page. Gevinson should be applauded for zeroing in on the power of blogging. Mainly, blogs like StyleRookie as well as our small business blogs are invaluable marketing tools for building a brand. The best part about marketing through blogging? It’s so easy, even a kid can do it!

Filed Under: Weekly Five Things You Might Have Missed Tagged With: Anna Wintour, Economist, Hannah Montana, StyleRookie.com, Tavi Gevinson, The New York Times

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

BRANDSPLAT creates articles, blogs, social media, and all written content in the voice of your brand. Our clients include entrepreneurs, personalities, mid-size companies, and some of the world's biggest brands.

Get our free Brandsplat Report.






    Search

    Categories

    • Analytics
    • Article Marketing
    • Blog Content Management
    • Blog Marketing
    • Brand Engagement
    • Brandcasting
    • Brandsplat Video Report
    • Business Development
    • Digital Engagement
    • Email Marketing
    • Facebook Management
    • Facebook Marketing
    • Five Things You Might Have Missed
    • General
    • Mobile Marketing
    • News
    • Online Brand Management
    • Online Marketing
    • Online video creation
    • Search Engine Marketing
    • SEO
    • Social Media Management
    • Social Media Marketing
    • Twitter Management
    • Twitter Marketing
    • Video Content
    • Viral Marketing
    • Weekly Five Things You Might Have Missed
    • Weekly Video Report

    Calendar

    • ► 2020
      • September
    • ► 2019
      • April
      • March
      • February
    • ► 2014
      • December
      • November
      • October
      • September
      • August
      • July
      • June
      • May
      • April
      • March
      • February
      • January
    • ► 2013
      • December
      • November
      • October
      • September
      • August
      • July
      • June
      • May
      • April
      • March
      • February
      • January
    • ► 2012
      • December
      • November
      • October
      • September
      • August
      • July
      • June
      • May
      • April
      • March
      • February
      • January
    • ► 2011
      • December
      • November
      • October
      • September
      • August
      • July
      • June
      • May
      • April
      • March
      • February
      • January
    • ▼ 2010
      • December
      • November
      • October
      • September
      • August
      • July
      • June
      • May
      • April
      • March
      • February
      • January
    • ► 2009
      • December
      • November
      • October
      • September
      • August
      • July
      • June
      • May

    Odds & Ends

    Guest Blogging Guidelines
    The Brandsplat Report
    Articles

    The Brandsplat Report

    A free monthly video with news and information about online strategy, marketing, and content.

    Search

    Home
    Content
    Clients
    Sitemap
    About
    Articles
    Brandsplat Report
    BEX Analytics
    (800) 299-5498
    hello@brandsplat.com
    Email
    http://twitter.com/@brandsplat
    http://linkedin.com/company/brandsplat
    http://brandsplat.com/videos/
    Copyright © 2019 Brandsplat | All rights reserved.