Brandsplat

hello@brandsplat.com | (800) 299-5498
Ghost Written Content In the Voice of Your Brand

  • Home
  • Estimates
  • Content
  • Clients
  • About
  • Contact
  • Blog
  • BEX Analytics

June 22, 2012 By Brandsplat Leave a Comment

Five Things You Might Have Missed!

Follow Us

  • RSS Feed
  • Facebook
  • LinkedIn
  • Twitter
  • Google+

Twitter marketing meltdowns! Juicy blog writing plagiarism scandal! A dirty old broad selling beer! All of this and even more exclamation points in this week’s edition of the Five Things You Might Have Missed!

1. Gimme Pizza: Let’s Pizza, that mind-blowing fresh pizza vending machine with the gangbusters global viral video, is coming to America. News hit our shores this week that the miracle vending machine from A1 Concepts will be stateside later this year. OK, so Americans don’t need yet another way to get fat. But don’t pretend your inner 10-year-old isn’t excited to see this magic pizza maker in person.

2. The Lehrer of His Ways: Jonah Lehrer, the author of the bestselling book Imagine: How Creativity Works, committed a blogging blunder this week when he padded a post with previously-published content. The twist? Lehrer got busted for recycling content he’d written for last October’s Wall Street Journal in the June 12 edition of the New Yorker. By Tuesday afternoon, Lehrer had apologized and promised it wouldn’t happen again. It’s a 21st century blogging issue for sure and we doubt Lehrer is the first or last to “borrow” from himself.

3. Meet Ethel: Using a raunchy old lady to sell a microbrew from Brooklyn doesn’t sound like the world’s most original idea. And it’s not. What’s more, the company’s line of comedic hooey on how this grandma got into business is as believable as a conversation with Mrs. Butterworth. Still, we’ve gotta give Ethel’s Brew major props for great digital branding and kick ass online marketing. Since its debut earlier this month, Ethel’s Brew and its randy senior citizen spokeswoman have ignited Twitter, YouTube and Facebook, and beer bloggers can’t stop talking. Not bad for an 88-year-old.

4. #Donations: Politicians are just cuckoo about Twitter, so leave it to those crafty marketers to use it to get more donations! Politico reported this week that both sides of the election will be rolling out Twitter-based donation programs via the new startup Chirpify.

5. Redditors Do Right: We round out this week’s fivesome with a story of how one brutal video inspired Reddit users to chip in. The now-famous video, which features a school bus monitor being violently harassed by a student, prompted Redditor Max Sidorov to start a fundraising campaign via Indiegogo. Sidorov and his cyber buddies have raised more than $200,000, a gigantic amount more than the $5,000 goal to send the woman on a once-in-a-lifetime vacation. That’s social media marketing we can really get behind.

Filed Under: Blog Content Management, Blog Marketing, Brand Engagement, Brandcasting, Digital Engagement, Facebook Management, Facebook Marketing, Five Things You Might Have Missed, Online Brand Management, Online Marketing, Twitter Management, Twitter Marketing, Video Content, Viral Marketing Tagged With: Blog Writing, Twitter marketing

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

BRANDSPLAT creates articles, blogs, social media, and all written content in the voice of your brand. Our clients include entrepreneurs, personalities, mid-size companies, and some of the world's biggest brands.

Get our free Brandsplat Report.






    Search

    Categories

    • Analytics
    • Article Marketing
    • Blog Content Management
    • Blog Marketing
    • Brand Engagement
    • Brandcasting
    • Brandsplat Video Report
    • Business Development
    • Digital Engagement
    • Email Marketing
    • Facebook Management
    • Facebook Marketing
    • Five Things You Might Have Missed
    • General
    • Mobile Marketing
    • News
    • Online Brand Management
    • Online Marketing
    • Online video creation
    • Search Engine Marketing
    • SEO
    • Social Media Management
    • Social Media Marketing
    • Twitter Management
    • Twitter Marketing
    • Video Content
    • Viral Marketing
    • Weekly Five Things You Might Have Missed
    • Weekly Video Report

    Calendar

    • ► 2020
      • September
    • ► 2019
      • April
      • March
      • February
    • ► 2014
      • December
      • November
      • October
      • September
      • August
      • July
      • June
      • May
      • April
      • March
      • February
      • January
    • ► 2013
      • December
      • November
      • October
      • September
      • August
      • July
      • June
      • May
      • April
      • March
      • February
      • January
    • ▼ 2012
      • December
      • November
      • October
      • September
      • August
      • July
      • June
      • May
      • April
      • March
      • February
      • January
    • ► 2011
      • December
      • November
      • October
      • September
      • August
      • July
      • June
      • May
      • April
      • March
      • February
      • January
    • ► 2010
      • December
      • November
      • October
      • September
      • August
      • July
      • June
      • May
      • April
      • March
      • February
      • January
    • ► 2009
      • December
      • November
      • October
      • September
      • August
      • July
      • June
      • May

    Odds & Ends

    Guest Blogging Guidelines
    The Brandsplat Report
    Articles

    The Brandsplat Report

    A free monthly video with news and information about online strategy, marketing, and content.

    Search

    Home
    Content
    Clients
    Sitemap
    About
    Articles
    Brandsplat Report
    BEX Analytics
    (800) 299-5498
    hello@brandsplat.com
    Email
    http://twitter.com/@brandsplat
    http://linkedin.com/company/brandsplat
    http://brandsplat.com/videos/
    Copyright © 2019 Brandsplat | All rights reserved.