Brandsplat

hello@brandsplat.com | (800) 299-5498
Ghost Written Content In the Voice of Your Brand

  • Home
  • Estimates
  • Content
  • Clients
  • About
  • Contact
  • Blog
  • BEX Analytics

February 14, 2014 By Benjamin Porter Leave a Comment

Five Funny Olympic Moments You Might Have Missed

Follow Us

  • RSS Feed
  • Facebook
  • LinkedIn
  • Twitter
  • Google+

Everyone has a soft spot for the Olympics. Whether you’re admiring the pure feats of athleticism, living vicariously through the tales of triumph and sacrifice or just speculating on when Bob Costas and his one good eye will be back on the air, the Olympics serve up some of the best TV around — particularly if you love the running dialogue offered by commentators.

But putting that many people and cameras in one place means you’re bound to capture some funny moments — and inspire others. Here’s our list of five not-to-be-missed Olympic laughs:

1. Luge Love: Regardless of what you think about Russia’s track record on gay rights, this commercial will make you laugh. The brilliant use of an ’80s song excerpt, the slow-mo videography and the awesome punchline at the end are all the ingredients you need for a big viral hit.

2. #OlympicPickupLines: The games have a well-deserved reputation as Hookup Central. Jimmy Fallon starts the ball rolling and we’re never sure where it’ll stop. Our favorite?: @ir_mek “want to come up to my room? i have a door…”

3. The New McKayla?: Every so often, an Olympian does the unimaginable: They let down their guard and pull a face that shows what they really think about the judges’ scores. Remember 2012 summer games’ McKayla Maroney? Well, American figure skater Ashley Wagner’s similarly unimpressed face has launched a new round of memes — and if she’s smart, she’ll take a page from Maroney’s book and laugh it off. Here’s a great piece from Bustle with tips on how to manage her meme fame going forward.

4. Boom Goes the Dynamite: How Olympic skiers do the whole mogul thing is beyond us. Our knees would have knocked out all of our teeth before we even got to regionals. Adding Star Wars’ AT-AT walkers to the mix doesn’t seem sporting, but it is funny.

5. Colbert Report on Ice: Special correspondent Buddy Cole makes butching up the U.S. speed skating team look easy. But I’d like to see him try that on the male figure skaters. Show us your gold face!

Got any favorite moments of your own to share? Post them in the comments section below. Happy Sochi!

Filed Under: Brand Engagement, Digital Engagement, Five Things You Might Have Missed, News

June 27, 2012 By Brandsplat Leave a Comment

The Rainbow Cookie Connection: How Oreo Rocked Facebook Marketing

Follow Us

  • RSS Feed
  • Facebook
  • LinkedIn
  • Twitter
  • Google+

We’ve been talking a lot about the ever-changing face of Facebook marketing in these pages. But who knew one little rainbow cookie could say so much more than we ever could. On Monday, Oreo placed a photo of a gay pride version of its top-selling cookie and within hours, it’s become the summer’s most-talked-about Facebook marketing campaign.

The now-famous image featured a multi-layered Oreo with the creme centers in different colors of the rainbow. The cookie appeared above the date-June 25 and the word “pride” with the caption “Proudly support love.” If you were on Facebook on Monday, chances are you saw this image spread around the site at a lightening speed. This perfect example of Facebook marketing for business garnered a staggering 172,577 likes. But the real magic for Oreo happened in the comments section. What we social media marketing types pray for is engagement and the rainbow cookie got that and then some. An unfathomable 23,600 comments flooded the post. The image landed itself on the national news and the gay pride cookie was soon a hotbed for debate over marriage equality, the Bible and everything in between. The post was even shared over 50,000 times.

Talking heads debated if Oreo had a place getting involved in Gay Pride issues and blah blah blah. Oreo was really only doing what other brands like Coors and Absolute have done for years: Use the gay pride month of June to say “Hey LGBT people! If you love cookies, we love you back. You money spends the same.” Brands supporting gay rights (aka human rights) is a great thing. And leave it to a social media maverick like Oreo to develop Facebook-specific campaigns to get their followers talking. We say, long live brand Facebook engagement! Hooray for love! And pass the cookies.

Filed Under: Facebook Management, Facebook Marketing, News Tagged With: Facebook for Business, Facebook marketing, Social Media Marketing

BRANDSPLAT creates articles, blogs, social media, and all written content in the voice of your brand. Our clients include entrepreneurs, personalities, mid-size companies, and some of the world's biggest brands.

Get our free Brandsplat Report.






    Search

    Categories

    • Analytics
    • Article Marketing
    • Blog Content Management
    • Blog Marketing
    • Brand Engagement
    • Brandcasting
    • Brandsplat Video Report
    • Business Development
    • Digital Engagement
    • Email Marketing
    • Facebook Management
    • Facebook Marketing
    • Five Things You Might Have Missed
    • General
    • Mobile Marketing
    • News
    • Online Brand Management
    • Online Marketing
    • Online video creation
    • Search Engine Marketing
    • SEO
    • Social Media Management
    • Social Media Marketing
    • Twitter Management
    • Twitter Marketing
    • Video Content
    • Viral Marketing
    • Weekly Five Things You Might Have Missed
    • Weekly Video Report

    Calendar

    • ► 2020
      • September
    • ► 2019
      • April
      • March
      • February
    • ▼ 2014
      • December
      • November
      • October
      • September
      • August
      • July
      • June
      • May
      • April
      • March
      • February
      • January
    • ► 2013
      • December
      • November
      • October
      • September
      • August
      • July
      • June
      • May
      • April
      • March
      • February
      • January
    • ► 2012
      • December
      • November
      • October
      • September
      • August
      • July
      • June
      • May
      • April
      • March
      • February
      • January
    • ► 2011
      • December
      • November
      • October
      • September
      • August
      • July
      • June
      • May
      • April
      • March
      • February
      • January
    • ► 2010
      • December
      • November
      • October
      • September
      • August
      • July
      • June
      • May
      • April
      • March
      • February
      • January
    • ► 2009
      • December
      • November
      • October
      • September
      • August
      • July
      • June
      • May

    Odds & Ends

    Guest Blogging Guidelines
    The Brandsplat Report
    Articles

    The Brandsplat Report

    A free monthly video with news and information about online strategy, marketing, and content.

    Search

    Home
    Content
    Clients
    Sitemap
    About
    Articles
    Brandsplat Report
    BEX Analytics
    (800) 299-5498
    hello@brandsplat.com
    Email
    http://twitter.com/@brandsplat
    http://linkedin.com/company/brandsplat
    http://brandsplat.com/videos/
    Copyright © 2019 Brandsplat | All rights reserved.