This week’s Brandsplat Video report episode covers Scvngr, Pulse of the Tweeters, and the Worst Ad in America. Wow! – worst ad in America?Â What do you think the worst ad in America is?Â We have our pick. Check it out! Or click here for more Brandsplat vids
The second Thursday of every month here in Los Angeles, the streets of downtown are filled with people as historic buildings play host to works of art whileÂ local artists and DJs/musicians provide the soundtrack. This is nothing short of a miracle when one considers that less than [Read more…]
On the sun-soaked beaches of Cannes, festival goers, movie promoters, journalists and marketers have huddled together for the annual movie meat market in hopes of a good story, a good review and a good glass of Champagne. Running until the 23rd, the festival’s films haven’t [Read more…]
Not all of our marketing ideas can be good ones. In fact, sometimes we encounter outright failures and bellflops. I stumbled upon a couple that truly missed the mark and figured I’d share them with you in the spirit of education. Think of [Read more…]
This week’s Brandsplat Video report episode covers Facebook privacy issues and the QuitFacebookDay campaign, Diaspora on KickStarter and aÂ fancy new feature on Skype. Check it out! Or click here for more Brandsplat vids
Online branding and a strong digital presence are on the top of every businesses marketing wish list. We’ve seen companies fail or flourish over the last decade because of their ability – or lack thereof – to tap into the digital world.
NBC, a channel which has taken more hits lately than “Sugar” Shane Mosley, is hoping to turn things around with an aggressive digital campaign aimed at creating positive buzz. The network has struck an exclusive deal with Microsoft Advertising covering two dozen massive digital platforms to get the word out about its upcoming fall season. Set to launch on Monday and run until the middle of [Read more…]
Twitter, like everybody else, Twitter has its good weeks and its bad weeks. This week was a little of both for the micro-blogging giant. With some high-profile marketing campaign flops, a half-assed Twitter-pology and a major technical glitch, the all-powerful PR and marketing tool definitely took some hits.
Twitter marketing and follower support has been credited for saving brands and reinventing images. But when Comedy Central’s The Sarah Silverman Program was in danger of being canceled and the [Read more…]
There are a few elementary things we should all do every day to make our lives better. Things like eat green leafy vegetables. Drink one gallon of water every day. Get 8 hours of uninterrupted sleep. Meditate for at least 30 minutes. And rely on [Read more…]