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September 27, 2010 By greynolds 1 Comment

Brandsplat Video Report – Scvngr, Tweeters and the Worst Ad in America

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This week’s Brandsplat Video report episode covers Scvngr, Pulse of the Tweeters, and the Worst Ad in America. Wow! – worst ad in America?  What do you think the worst ad in America is?  We have our pick. Check it out! Or click here for more Brandsplat vids

Filed Under: Brandsplat Video Report Tagged With: Weekly video report

May 20, 2010 By greynolds Leave a Comment

Rebuilding and Revitalizing the City of L.A. with Social Media

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la_skyline

The second Thursday of every month here in Los Angeles, the streets of downtown are filled with people as historic buildings play host to works of art while local artists and DJs/musicians provide the soundtrack. This is nothing short of a miracle when one considers that less than [Read more…]

Filed Under: Social Media Marketing Tagged With: Social Media Marketing

May 19, 2010 By greynolds Leave a Comment

Cannes’ Most Fashionable Films Found Online

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cannes

On the sun-soaked beaches of Cannes, festival goers, movie promoters, journalists and marketers have huddled together for the annual movie meat market in hopes of a good story, a good review and a good glass of Champagne. Running until the 23rd, the festival’s films haven’t [Read more…]

Filed Under: Brand Engagement, Digital Engagement, Online Marketing Tagged With: Online Marketing

May 18, 2010 By greynolds Leave a Comment

Dirty Birdies and Loaded Diapers

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diaper

Not all of our marketing ideas can be good ones. In fact, sometimes we encounter outright failures and bellflops. I stumbled upon a couple that truly missed the mark and figured I’d share them with you in the spirit of education. Think of [Read more…]

Filed Under: Weekly Five Things You Might Have Missed

May 17, 2010 By greynolds Leave a Comment

Brandsplat Video Report on QuitFacebookDay, Diaspora and Skype

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This week’s Brandsplat Video report episode covers Facebook privacy issues and the QuitFacebookDay campaign, Diaspora on KickStarter and a  fancy new feature on Skype. Check it out! Or click here for more Brandsplat vids


Filed Under: Social Media Marketing, Video Content, Viral Marketing

May 14, 2010 By greynolds Leave a Comment

TKOs with Online Branding

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boxing_gloves

Online branding and a strong digital presence are on the top of every businesses marketing wish list. We’ve seen companies fail or flourish over the last decade because of their ability – or lack thereof – to tap into the digital world.

NBC, a channel which has taken more hits lately than “Sugar” Shane Mosley, is hoping to turn things around with an aggressive digital campaign aimed at creating positive buzz. The network has struck an exclusive deal with Microsoft Advertising covering two dozen massive digital platforms to get the word out about its upcoming fall season. Set to launch on Monday and run until the middle of [Read more…]

Filed Under: Brand Engagement, Brandcasting, Online Marketing Tagged With: Online Marketing

May 13, 2010 By greynolds Leave a Comment

Twitter Hits and Misses

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bombs_away
Twitter, like everybody else, Twitter has its good weeks and its bad weeks. This week was a little of both for the micro-blogging giant. With some high-profile marketing campaign flops, a half-assed Twitter-pology and a major technical glitch, the all-powerful PR and marketing tool definitely took some hits.

Twitter marketing and follower support has been credited for saving brands and reinventing images. But when Comedy Central’s The Sarah Silverman Program was in danger of being canceled and the [Read more…]

Filed Under: Twitter Management

May 12, 2010 By greynolds Leave a Comment

Flexing the SEO Marketing Muscle

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pipe_cleaner_muscle
There are a few elementary things we should all do every day to make our lives better. Things like eat green leafy vegetables. Drink one gallon of water every day. Get 8 hours of uninterrupted sleep. Meditate for at least 30 minutes. And rely on [Read more…]

Filed Under: Search Engine Marketing, SEO Tagged With: SEO

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