Since the Labor Day holiday is fast approaching, let’s get things kicked off with the best online video creations from the week that you might have missed. Whether you’re looking for inspiration for your own online videos or just wanting to kill some time, these five should do the trick. And the best part? No work required on your end.
1.) Morgan Freeman Twerks it Out: We here at Brandsplat try to be 100% Miley Free, but given this week’s onslaught on Cyrus-related news, it’s a difficult task… especially when it comes to twerking. We’ve already had ABC News do a much-maligned report on the twerk (which coincidentally spawned #ABCReports, one of the funniest uses of hashtags of all time). Thank goodness for Oscar-winning actor Morgan Freeman. Freeman sorts out all of this twerking silliness by reading the definition to Headline News with his Voice of God inflection in an already viral hit.
2.) Tech Commercial Clichés Exposed: Looking to promote your tech brand with online videos? CollegeHumor.com has come up with a phony ad that brilliantly skewers tech ads while playfully listing the clichés to avoid. Perfectly titled “Every Tech Commercial,” the spot features lots of bakers, people talking at the same time, hollow concerns about speed and convenience and other hilariously omnipresent crutches marketers use to peddle products.
3.) Keeping Up with the Conversation: Twitter, on the other hand, avoids those tired clichés. The social network has cooked up a great video which explains how its new update makes following conversations on Twitter even easier. On the official Twitter blog, the brand explains, “As you can see, tweets that are part of a conversation are shown in chronological order so it’s easier for you to follow along. You’ll see up to three tweets in sequence in your home timeline; if you want to see more, you can tap a tweet to see all the replies, including those from people you don’t follow.” A great feature, and a great use of online video, too.
4.) 0 to 60 in 6 Seconds: Hooray for Hyundai for beating other carmakers to the punch with this ultra-clever Vine video. To illustrate a car’s speed and handling capabilities, Vine is an unlikely but brilliant choice for Hyundai.
5.) Sweet Karma: We wrap up this week’s video roundup with a lovely little campaign from European chocolate company Milka. The brand produced chocolate bars with missing squares and gave consumers a choice: reclaim their chocolate square or send it to someone else. Sweet!